Context Optional – The leading provider of social marketing solutions to global brands and advertising agencies

Context Optional has more experience building Facebook applications than any other firm.

Since May 2007 the company has launched over 50 applications, including:

Facebook’s most popular branded application:
Travel Channel Kidnap, with over 12M users and 3M monthly users

First branded application for a Facebook Page:
OpenTable reservations enables restaurants to add the functionality of OpenTable to their Facebook Page

First alcohol branded application on Facebook:
Miller Today I’m Toasting and Absolut Top Bartender launched as part of Facebook’s age-gating beta program