Help decide where Target is giving $3M this month! We built a cool voting app for Target’s Facebook Page. And it was covered in Mashable too:
Retail chain Target already gives 5 percent of its income to charity. For the next couple weeks, they are going to be allocating those funds – which come out to $3 million every week – to charities selected by Facebook users. The company has launched the “Bullseye Gives” campaign on Facebook, which is essentially a voting application connected to the brand’s existing Facebook page. On it, users select which of ten charities they’d like to see funds allocated to. Money will then be given out based on percentages, so if 10 percent of users vote for Salvation Army, that organization will receive 10 percent of the total donations.
