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Inside Facebook: Shaq Teams Up With Toys “R” Us To Raise Money For Toys For Tots Through Facebook

By Lauren Friedman
November 9, 2009

insidefb





The Big Diesel is once again lending his fame to a Facebook campaign, teaming up with Toys “R” Us to help raise money for the Toys for Tots program. Toys “R” Us is donating $1 to the cause for every fan the Toys R Us Facebook page collects between now and Dec. 6, and Shaq-A Clause is onboard to help draw in fans.

The campaign is run through a “Shaq” tab on the Toys R Us Facebook page, and users can add to the contribution total by simply becoming fans of the page. Once becoming a fan, there is the usual option to post campaign information to news feeds, as well as a video message from O’Neal and a few links to the Toys “R” Us Web page with details about the Toys for Tots program.

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