Where Social Gets Down to Business: Advertising vs App-vertising

Filed under: events — kevin @ June 15, 2008

At Graphing Social Patterns East I was also on a panel called Where Social Gets Down to Business: Advertising vs App-vertising along with Michael Lazerow of Buddy Media, Eddie Smith of SocialMedia Networks, Chris Cunningham of appssavvy, and moderated by Shiv Singh of Avenue A / Razorfish, who wrote a good summary of the panel.

Here’s a picture of the panel taken by James Duncan Davidson:

Social Advertising

Viral Marketing and Advertising Strategies for Social Networks

Filed under: events, marketing — kevin @

Dave McClure was kind enough to invite me to speak at Graphing Social Patterns East earlier in the week. The workshop I lead was Viral Marketing Advertising Strategies for Social Networks, which was quite fun to lead, since that’s what Context Optional does. I’ve inserted the presentation below–

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Btw, this Slideshare thing is very cool. I posted the presentation 5 days ago, and it’s already been viewed 1500 times!