Analytics Integration Partners
Context Optional supports data integration of key social marketing and activity metrics into analytics of all marketing and advertising activities, including:
- Performance Advertising
- Site Analytics
- Marketing Planning & Measurement
- Consumer Analytics
- CRM
- Listening
Direct Marketing Partners
Context Optional works with direct marketing service and solution providers – on and offline – who recognize the importance of integrating multi-channel initiatives to increase efficacy, performance and insight, including:
- Email Marketing
- Print Catalogs/Direct Mail
- Mobile Marketing
- CRM databases
- E-commerce
Marketing Execution Partners
Context Optional partners with leaders across the eco-system involved with executing all aspects of campaigns for brands across the target verticals including CPG, Retail, Restaurant, Auto, Technology and Financial. These companies include:
- Sampling
- Coupon Fulfillment
- Prizes / Sweepstakes / Contests
- Search Engine
- Mobile / Text Messaging


