Bing-a-thon was the top trending topic on Twitter throughout the entire first hour.

More than 60,000 samples were requested by consumers prior to the holiday season.

The application became one of the top 50 most downloaded applications.

Over four million branded pokes were sent on the first 60 days of the campaign.

More than 300,000 users and 2.5 million page views.

More than 400,000 new fans.
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More than 10,000 submissions and over 850,000 impressions.

Added branded applications to Toyota Prius’ Facebook page.

Publicize information about Target’s corporate social responsibility activities.

Distribute information about MTV’s new television show.

Within three months of launch, the application grew to over 2.5 million users. |