[context] are experts in social marketing and viral application design. [context] creates compelling and viral social applications for brands, technology companies, and entertainment organizations. We provide a turnkey solution, designing, developing, deploying, scaling, and marketing applications to millions of Facebook and Open Social users.

[context]'s applications are built upon the company's Social Application Server™ which includes tracking and reporting tools, application performance enhancements, multi-platform support (Facebook, Bebo, etc), and viral optimization (queues for news feeds, etc).

[context] has been developing applications for the Facebook platform since its launch in May 2007 and MySpace and hi5 applications since the launch of MDP and hi5 platform in March 2008. [context] has built more than a dozen applications ranging from interactive games to business applications. The company's iterative approach and rapid development process responds quickly to client feedback, user feedback, and platform changes. Recent projects include applications for Microsoft, Electronic Arts, and Paramount Pictures.